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Strategies for Online Classified Advertising That You Need to Know

August 30, 2011 by  
Filed under Affiliate Marketing

If you believe that online classified advertising is ineffective, you might be mistaken. Sites like Craigslist or GumTree show just how efficient classified advertising sites can be. There are many different ways to promote your products/services online but placing classified ads is seen as a cost effective way to get more exposure and reach out to your target market. This article will look at some simple online classified advertising tips you can put to use in your own Internet business.

First of all, you have to work intelligently when dealing with classified ads, meaning that you have to compile your own system and know when and where you should post your ads. This also helps you keep track of the multiple sites that you post on. Having a schedule that works hand in hand with this system will make your posting even more easier and enjoyable. Disorganization will lead to confusion, especially when you have to deal with lots of different ads as well as testing and tracking them and more.

Always respect the rules of the classified site you’re posting on. Over-posting your ad or trying to the spam these sites will land you in trouble, and maybe get your account/IP address banned. As the old saying goes, you shouldn’t bite the hand that’s feeding you. So be sure you take the time to read and understand the rules before you start posting anything to a classified site. For instance, if you post an ad for one city on Craigslist, you won’t be allowed to post that ad in that city again for 48 hours. As long as you keep to the rules, you should see that your ads deliver good response rates.

Lastly, if a prospect contacts you regarding your classified ad, make an effort to respond to them as quickly as you can. Those people are contacting you because they’re interested in what you’re offering. When you delay your response, you risk losing a prospect as their interest levels could drop off. You can automatically respond to any email you receive simply by setting up an autoresponder.

If you want to generate a response and succeed with online classified ads then you need to keep certain issues in mind. What we discussed here is just a brief intro into what should be done, and what should be avoided.

Online advertising is an extremely large industry and different classified ad sites, such as Craigslist, have only helped make it bigger. If you seek to become successful with classified advertising then you should focus on testing out new ads, and keep tracking your results to make sure you’re going in the right direction.

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