Tuesday, July 5, 2022

How to Leverage Facebook for Effective Advertising

November 26, 2010 by  
Filed under Affiliate Marketing

If you are tired of trying to advertise on Google AdWords and only losing money, it might be time to advertise on Facebook. Even though Facebook is fairly new, it’s growing really fast. Advertisers show that they get pretty good conversions when they run advertising on Facebook and that is encouraging news. This means that there are lots of profits available to those who want to reach out there and take them. Given below are 3 simple tips to help you make your Facebook ads more profitable Affiliate Marketing Tips.

Here, today, you can learn three take-home Facebook advertising tips that you can put on your side for more effective campaigns.

One thing you must do at Facebook is make sure all is well with your campaigns when you’re running them. The thing that tends to happen there is your ad metrics that indicate the quality of your campaign will show a marked decrease after a period. It’s just that advertising costs are not static, there, and they’ll simply enter a spiraling up phase over time. It’s really very simple, people get tired of seeing the same ads which decreases click through. Your click through will begin to go down, and that is a sign of what is going on. Eventually it will happen, but then it’s just a matter of writing new copy for a new ad. While the overall traffic is enormous, you will experience this phenomena if you advertise there long enough. That is pay per click style advertising on Facebook, and you can just keep on eye on your ads and change them when you see the trend.

You can test using CPM versus CPC models when you are testing, and we mean you should try it – test your method of testing. When you use PPC for testing, most of your conversions depend on how effective the landing page is, which is you don’t see accurately how well the ad is performing. What you will do is simply see the ads that have the lowest cost per click based on CPM. This is an approach used by many people, and they seem to like it because it helps them find the ads that are performing best.

You can really improve your conversion rates if you can eliminate an entire demographic group by this kind of testing. Then, you can do further testing by A/B split testing to improve your conversions even more. Internet Marketing Tips.

Who knows, perhaps there is a small handful of markets that are not well-represented at Facebook, but really we tend to doubt that. We do highly suggest that you know your market very well before you start spending money on advertising. Test every single ad you ever run because that’s the way to improve your ad conversions.

If you want to know more about Market Samurai than be sure to read the complete Market Samurai Review.

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