A Few Tips On Building One Way Backlinks With Article Marketing

Article marketing is an excellent way of creating one way backlinks to your website. The process of creating these articles and then submitting them to directories is both simple, and yet highly effective within your search engine optimization strategy.

A link is pretty much seen as a vote by the search engines. If you have lots of votes for your website then this would essentially mean that you are considered popular and important in your niche. As a result of this search engines will raise your ranking. One-way back links are very powerful in this regard because you do not need to give a reciprocal link to the source that provides you with your link. This means that these types of links are even more relevant than others.

Creating articles and then submitting them to directories and other sources is a very effective way of creating back links. To do this it is first important for you to create quality content. It is important to consider a few things when doing so. First off, you need to know which keywords you are going to include in your content. Relevant keywords have to be in the title of the article, in the first and last paragraph, and within the main body of the article itself as well.

The length of your articles is important and the way in which they are structured is crucial as well. Most readers do not want to bother with essays. They simply want short, sharp, pieces of information ranging between 300 and 500 words. In addition, these articles need to be structured in such a way as to make them easily digestible, and so between six and eight paragraphs is usually the way to go.

The quality of your content is also very important. While it is not necessary for you to create Shakespearean text, you do need to actually offer real information that is going to benefit your readers. If you want them to click through to the link that you are actually adding, this is crucial.

Once you have written the article and you have created the resource box and added your links then you need to make sure that you are submitting your content to many different sources. The sources that you choose me to be both relevant to your niche market and website, and preferably powerful with a high Google PR.

Do this and you will gradually build hundreds, or even thousands, of quality links. This will invariably have a huge impact upon your search engine ranking.

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