Strategy for Effective Lead Generation

Everyone conducting business online is looking for someone who may be interested in what they are promoting or offering. This means that everyone must spend time focused on lead generation. In order to launch an effective lead generation campaign you should identify your lead, consider what your lead is looking for, supply information your leads are looking for, offer a solution and stay in contact.

Capture Pages: Unique Or Direct Links?

When it comes to Affiliate Marketing, one of the most important tings you learn right from the beginning is the importance of the web page a customer goes to gather more information about the product you are promoting. With landing web pages, you ave two options. You can use a direct link, also called an Affiliate link, that leads your potential customers to the parent company’s product capture page. You can also choose to create your own unique capture pages.