Proven Steps To Powerful Preselling
August 13, 2011 by Angel Owens
Filed under Affiliate Marketing
You see much less of preselling than you you do really good jobs of it, and we are not exactly sure why that is. Yes, this is the one writing technique that we feel can be more important than anything else because it has the power to create trust and move people to take action – and it is not sales copy. We will walk you through our preselling tutorial so you can have some idea of what this is all about.It has become clear that promotions such as Viral Monopoly will benefit from this kind of marketing.
One of the objectives of preselling is to increase trust that your readers have in what you say about the product. Sometimes you may be able to find someone who is known in your market, and they have written something positive about the product, but be very sure you secure permission to use that testimony. You should look for opportunities like that for obvious reasons, it just makes anything you write so much more effective. It doesn’t matter what kind of niche you’re focused on, you can always find experts in it who will be more than ready to give their testimony in exchange of some added exposure. You may have to look around a bit to find the right experts to give the product endorsement, but eventually it’ll be worth it.
The way you write your presell determines how the prospect views the offer and how comfortable he/she is in buying that particular product. However, it is your goal to tell people in a comfortable and relaxed way the specifics of the product while at the same time you can allay any concerns they may be thinking about. Good sales copy will also work to alleviate concerns that prospect may have, so you do not necessarily want to do anything that may seem like what would be found in a sales letter. All people do respond very well when they sense the writer has presented a truly unbiased write-up.It is amazing at how easily things can be improved when looking at http://www.robselaney.com/commission-domination/commission-domination-review.
Also, numbers and graphs really get people’s attention, but once again if it is in the IM niche, then people may think it is doctored, so proceed with some caution. This is fairly easy to put together because it just involves doing some pretty easy searching on the net to try to find supporting material. One important thing is to put some tracking script in place, and maybe test with and without the methods we described above.
This is one area, preselling, that lots of people ignore and still more do not do it right – but we know you will.
It has become clear that promotions such as http://www.robselaney.com/google-cash-monster/google-cash-monster-review will take advantage of this kind of marketing.