Affiliate Marketing – Most Successful Different Types
January 2, 2013 by Luis Gonzales
Filed under Affiliate Marketing
Affiliate marketing programs hasn’t been as well known before as it is these days. Why? There could be several reasons. The most likely reason, however, could possibly be the fact that the advantages of internet marketing are getting to be clearer to numerous people today now compared to what they were before.
These days, both the merchants and the online marketers can see clearly that affiliate online marketing could work for both of them. The merchant sees affiliate marketing today as the chance to advertise their products at a lower cost.
Most internet marketers, however, recognizes affiliate online marketing being an smart way of earning income on line by doing whatever they like most, and that’s by creating web sites.
With the popularity of affiliate marketing rising to greater heights,People have a diffrent view about it. Affiliate marketing is no longer being considered as a alternative way for the product owner to advertise his products, or as a extra income source for thier affiliates. For both product owners and website merchants alike, affiliate marketing is now being used as a main source to earn revenues and profits.
So now you proably are asking yourself this question what type of affilate marketing will be the best for you? Are all the affiliate marketing programs the same? Do they have the same benenfits? Or what affiliate marketing programs work the best?
There are actually different types or classes of affiliate marketing, and the number of types will depend on how one will classify them. The most basic affiliate marketing programs, however, falls under two categories: pay-per-click known as PPC, and pay-per-performance known as PPP.
- Pay Per Click – PPC
PPC is the used type of affliate marketing online for affiliates that have smaller websites,and is proably the easies way for them to earn profits. By using this type of affiliate marketing type, the product owner will pay thier affiliates a commision whenever it is refrred from the affiliates website, that is when someone visits the merchants banner and text ads.
The affiliate will earn a certin amount even if the person that visits the merchants website does’nt buy anything. However, typically fees for a pay-per-click affiliate program are small,usually they do not bring in more than a dollar for the clicks.
- Pay Per Performance – PPP
PPP online affiliate marketing is the most popular among most merchants and it is also the most lucrative type for most affiliates. In this type of affiliate marketing program, the product owner only pays the affilites whenever his referral makes a action that is when the visitor acually buys someting from the mechants website or in some cases becomes a lead.
This means a lot of savings for the merchant. On the other hand, it becomes the most lucrative type for the dedicated affiliate, for commissions in PPP affiliate marketing usually comes in the range of 15% to 20% of the actual product sales.
Pay-per-performance affiliate web marketing could be further categorized into 2 well-known types: pay-per-sales known as PPS as well as pay-per-lead called PPL.
- Pay Per Sale – PPS
In the pay-per-sale form of affiliate marketing online, the vendors pay the affiliate marketer a certain fee whenever the customers she has referred to the merchant’s website actually purchases anything through the merchant’s site.
Affiliates are often paid on commission basis, despite the fact that some other merchants might opt to fork out a set price. However regardless of what the basis of the fee is, it can be typically higher than the expense paid to online marketers using a pay-per-click affiliate program.
- Pay Per Lead – PPL
The pay-per-lead type of affiliate marketing is a slight variation of the PPS type and is often used by insurance and finance companies and other companies who rely on leads for their company to grow.
In this approach form of online marketing, the actual affiliate marketer is paid each time the visitor he referred to the merchant’s site fills up an application form and also any similar form in connection with the business of the company. Compensation for this style of online marketing is based on a set price whose rates estimated that of the set price inside the PPS type.
Aside from these 3 particular styles of affiliate marketing, a lot of various other internet marketing kinds exist. When the classification is dependant on the depth of the affiliate program, it could be considered single-tier, two-tier, and multi-tier online marketing. There is also another type of online marketing that pays the affiliate marketer each time the consumer he has referred purchases anything at all through the merchant’s web site.
- Single-Tier, Two-Tier, and Multi-Tier Affiliate Marketing.
These different types of affiliate online marketing are based on various levels or tiers in the affiliate network through which payments are made. In the single-tier affiliate marketing program, typically the internet marketers are only compensated based on the direct sales or website traffic he has sent to the vendor. All of the previously mentioned online marketing variations (i.e. PPS, PPL, and PPC) fall under the single-tier group.
- In two-tier affiliate marketing programs, the internet marketer is not just compensated for the direct targeted visitors or revenue that he refers back to the product owner’s website, and also on every site visitors and also sales referred by various other online marketers which joined up with the affiliate network through his or her referral.
Multi-tier affiliate internet marketing works the same way, although the affiliate gets additional commission for a wider number of affiliates in different tiers in the affiliate network.
- Continuing Revenue Affiliate Internet Marketing
Throughout recurring income affiliate marketing, the internet marketer earns money not only once for each prospect she has referred to the merchant’s internet site. Rather, the marketer compensated every time the consumer he has referred returns to the webpage and buy an additional product. Payment for this style of internet online affiliate marketing will depend on either sales percentage commission as well as fixed fee basis.
The various affiliate marketing variations could virtually work in different ways for merchants and internet marketers as well, and each would generally have their own list of advantages.
Which types of affiliate internet marketing will work ideal for you? It isn’t really for me to tell. Rather, its for you to choose which form of affiliate network will suit your needs and traits best.
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