Thursday, November 21, 2024

Learn The Basics Of Affiliate Marketing

June 6, 2011 by  
Filed under Affiliate Marketing

Would you believe that just by placing a link on your website or in your email, you could earn commissions on a popular brand-product? That is what you call affiliate marketing.

OK… So it’s not quite that simple, but it doesn’t have to be much more complicated either.

A good place to start is with a few definitions. An advertiser, or merchant, is the company who is selling a product. Sometimes referred to as a publisher or partner is an affiliate and this person or company also assists in the promotion of the product and by doing so, they earn a commission. (That person could be you!) In between is the account management service that partners the advertisers with the affiliates and keeps track of the sales and commissions.

The first thing you should do if you want to be an affiliate is to choose either a product you want to sell or an account management service. The choice of one will determine the choice for the other even though you will end up with both. If the product is what you choose first, then you will be directed by the advertiser to the account management service that they already work with. However, they will provide you with a list of merchants that they do business with if you choose the account management service first.

To see if your favorite product or company offers an affiliate program, go to their website and check the menu bar or the bottom of the screen. Look around and search for the word “affiliate.” You can read about their program and requirements once you have clicked on that link then fill out their application. Some companies require specific types of websites to place their links on. Everything you need to know will be sent to you via email so that you can get started.

It is recommended that you browse the participating merchants on the account management service’s website if you don’t know what specific product you would like to promote or if you want to promote several.

It would be better if you stick to the ideas or products that you are passionate about or familiar with. Marketing to your visitors will be a whole lot easier if you can add value to the link that you want them to click on. Instead of just a banner or solo text link, personal recommendations or stories will get way better results. Give them a reason to “click here”.

Welcome to the world of Affiliate Marketing! A new venture awaits you so good luck!

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