Information On How Article Advertising Rewards Your Web Based Business
December 11, 2010 by Juanita Lantang
Filed under Affiliate Marketing
Article marketing is a well-known online marketing approach and has been successfully leveraged by several Internet marketers. In this article we will explain some of the positives of article marketing and how it can be useful to you.
One of the most prominent benefits of article marketing is that you’re able to pre-sell your products easily. Informative articles naturally will warm up your potential customers and provide them with the info they require in order to reach a buying decision about your products. This article is not meant to be your sales pitch, but is rather meant to be educational for your potential customers about the product or the solution to a problem. This can literally grow your sales because when your potential customer is in the buying mentality, which will make it simpler for you to make a sale. A lot of article marketers don’t utilize this strategy and hope to be overflowed with customers, when in reality they can use their articles to pre-sell their items and direct interested people to their website. The thought for pre-selling being so important nowadays is due to people being very away about they are spending their money on and how much. In order to make the purchasing experience more pleasurable and to assist them in making a careful decision, informative articles can be the answer to all their questions. Finally, you should consistently try to tone down your pre-selling so that you don’t turn your article into an advertisement.
Having already been exposed to Internet marketing you have a good idea of the ways that articles can bring you traffic. Of course you probably didn’t know that this method can also work to create streams of income directly to you. That’s right; article marketing can help you make a lot of money if done right. Rake in the dough like the other guys do by using article marketing. Some find it somewhat difficult to achieve while others find it easy it really depends on your level of commitment Creating cash flow using article marketing to promote products and services is not as uncommon as you might think, in fact it’s been the topic of conversation for a while now. Generating money with article marketing depends heavily on search engine acceptance, the higher you rank the more traffic you will get. This method of using articles to generate an income has been referred to as ‘bum marketing’ in the Internet marketing world. Long keyword phrases that trigger little to no legitimate traffic and don’t typically have much competition are the focus of this method. When you use targeted keywords it is much easier to direct traffic to one or more of your articles. What can you promote with articles? Many new marketers will begin their Internet marketing careers by promoting affiliate products that pay a good commission. Driving traffic via search engines can help get your own product off the ground and earning cash too. Don’t discount this method of making money too quickly it is a good on.
In other words, submitting your articles to various directories allows your articles to be read and understood by people from multiple countries and locations. There are more people using the Internet all the time, so you have more potential readers for your articles as well. Remember that you want your articles to be understood by people from all over the world. When you have your articles spread around the Internet, they will be giving you traffic for a long, long time to come. You have to ensure that you write your articles with your readers in mind, so make them interesting and educational.
Another prominent benefit of article marketing is that you’ll get a regular flow of traffic from the search engines and as well as the other websites that have published your articles. There are lots of marketers who still get traffic from old articles they published a long time ago. An argument for this is the Internet has become an information powerhouse that is repeatedly being fed with valuable content. When your articles are a high caliber and provide relevant info to the reader, they don’t just receive a good ranking in the search engines but also get distributed in newsletter, ezines and websites that publish third party content. This just proves that your articles are capable of directing newcomers to your site many times over, without having to pay for them. It’s free traffic for the rest of your life and the coolest thing is it’s highly targeted.
Make sure that your articles have your primary keywords in the body and as well as the title so that you’re able to rank for them. You can get a great deal of traffic from the search engines when you succeed at ranking well for key phrases that many Internet users are searching for. Articles submitted to directories have a good chance of receiving a top search engine listing because the more popular directories are authority sites with high page ranks. There is yet another way you can get publicity from your articles, which is when they are used on other ezines, websites, blogs or newsletters. So you will eventually be getting traffic from all over the Internet, sometimes from sources you’ve never heard of.
Still another benefit to writing articles frequently is that it gives you a growing storehouse of material that can be used for any purpose you want. This is your own content, so you can put it to any use you choose. You may want to put some of your articles together to create longer documents such as e books, and these can be used in a number of ways for promotional purposes.
Article marketing as we’ve discussed above is definitely a great way to direct your targeted traffic to the right site for their needs.
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