Monday, May 28, 2018

3 Dangerous Internet Marketing Myths To Ignore – After Reading This

November 14, 2010 by  
Filed under Affiliate Marketing

If you have been doing online marketing for some time now, you acknowledge the fact that it is not so simple for a new marketer that has to deal with a lot of wrong impression. It isn’t simple to tell the myths from reality, which is an integral step to your being successful. In this article we are going to uncover 3 internet marketing wrong impressions that many people think are real.

For the offline businesses, the myth is you don’t really need to have a business website, and that’s a total flawed marketing perspective. The primary, and really only, reason that this is a flawed approach simply has to do with what your competitors are doing – they’re all going online, and if not they soon will be. You see many big Internet companies focusing on leveraging local markets and are trying to help local business get more exposure through the web. This trend also reflects search engine usage, and it’s a fact that many more people bring up a search engine to find local businesses. It’s one thing to get listed on page one for your local search terms, but you must still give people a compelling reason to stay on your site, or visit your store. Chances are pretty good that your competition is already online, and maybe you are too, so what you can do is continue to backlink your site and work on increasing your search position. Don’t let all this discourage you because you can still achieve a lot with your website.

The second internet marketing myth is that it’s necessary to also be indexed in the much smaller search engines out there. There are all kinds of search engines on the web, and they come in all kinds of sizes. For years, Google has dominated search traffic, and it still is the majority ruler in terms of percentages of search engine traffic. There’s nothing stopping you from pursuing the smaller search engines, but you should look at it in terms of ROI, or cost effectiveness with regard to time spent versus returns on that. Even if you do manage to get registered with them and rank, there may not be significant traffic volume in these search engines when the majority of the people depend on Google, Bing, and Yahoo!. So instead of focusing your efforts on registering for that many small search engines, you should try and get ranked in the major ones. We think the majority feels the major engines provides them with all they need as long as they their part to capture it.

There are those who will tell you that PPC traffic is the simplest and easiest method to get traffic. PPC can work great, but you must be knowledgeable, experienced, and have some funds to do it. We would never suggest a new marketer to get involved with PPC because you have to know too many things, and get them right, in order to succeed. Again, this is one of those areas that you can only warn people about. So just go slow and get your feet wet, read up on PPC, and then be careful.

We come in contact with a lot of people, and many of them are so misinformed and believe internet marketing myths such as what we’ve talked about, today. The learning never ends, and there are more myths and mistakes out there just waiting for someone to believe.

The author has more articles on SEOPressor Review and Make Money Autoblogging.

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